Many people try to generate leads and sales via Google Ad Words and fail. But a great many others are very successful. While there can be endless reasons for failure, there are some commonalities that all successful text ads have—if you violate these basics you are going to have a harder time succeeding. Below are some easy to follow guidelines [...]

Generally speaking, what you write and who you target on your Google text ad is not only the first step in the process to capturing a lead or getting a sale, but perhaps the most important thing to get right in the process from click to customer.
Text ads need to be easy to read, have impact, and be compelling; those [...]

OK….now that I have had my morning coffee and I am awake, let talk about something that many people overlook, but is a true marketing goldmine of information.  Website Log Files.  Ewwwww…..YUK! Ha! Ha!
Seriously….how can you write content or push areas of your website if you don’t know what your visitors are looking at?  Any self respecting hosting company can [...]

Let’s face it, first impressions are everything.  Whether it is a job interview, shopping at a new store, a date for the first time, first impressions make a huge impact on the relationship.  The same goes for your web sites domain name.
The domain name is one of the major factors in the success of your online venture.  There are several [...]

Something you may not know is that Google bases your paid ad position and your cost-per-click on the quality score of each keyword. The AdWords system (the system containing the

pay-per-click ads that you run on the Google Search Engine and the Google advertising network) calculates a ‘Quality Score’ for each keyword you use. Google looks at several factors to [...]

To drive traffic to a website depends on what you are selling and what you are trying to accomplish. It depends where your customer is;  if you have consumers as your clients or you may have businesses which are your clients, so depending upon who you are trying to get, you are going to vary your technique. It is not [...]

The Only Requirements Are:
• Business Description
• Contact Info – phone number, address, email address, website, etc.
• Logo or image representing the business
• Optional: A discount coupon or offer
Follow these steps:
1. Go to Google Maps – http://maps.google.com/maps
2. Click “Put you business on Google Maps”
3. Sign in or Create an Account
4. Click “Add New Business”
5. Enter your business information
6. Click “Next”
7. If your business already exists [...]