A common misconception about Public Relations is that it is completely separate from marketing; that effective marketing can be done without PR. That is not the case. These two subjects (marketing and PR) are actually complementary to each other and they both ultimately have the same goal—a positive result from the public, whether it is in the acquisition of acquired admiration, trust or respect, or whether if it is in the form of product interest and purchase. Watch this short video:
About Jamie Sene
Jamie Sene has over 20 years experience in marketing and transactional sales from working in the private sector, public companies and his own businesses; he has a broad and proven track record both in marketing and sales. Jamie started his business career in sales in his early twenties, selling in various direct sales and telesales companies. This is where he learned the fundamentals of selling.
Later on Jamie got deeply into sales management, becoming Vice President of Sales for a national consulting firm. After years of successful selling Jamie moved over into marketing where he established and successfully ran marketing departments for several publically held international companies (SmartForce, SmartCertify, Skillsoft). Today, in his spare time, he still works as a free lance marketer.
SmartMarketingGuys.com is Jamie’s way of sharing his hard earned experience with those interested in learning more about the fundamentals of marketing and wishing to keep up-to-date with the latest proven marketing techniques.
Visit Jamie's blog http://www.jamie-sene.com/
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